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casestudy

Case Study: How CARS24 Duniya Boli Lagayegi campaign leveraged influencers & memes for brand salience
Case Study

Case Study: How CARS24 Duniya Boli Lagayegi campaign leveraged influencers & memes for brand salience | #casestudy

A large part of the Duniya Boli Lagayegi campaign involved CARS24 leveraging their TVC’s character on social media in va...

Case Study: How Nutralite Choco Spread organized breakfast with Moms for awareness campaign
Case Study

Case Study: How Nutralite Choco Spread organized breakfast with Moms for awareness campaign | #casestudy

As a part of the Nutralite choco spread campaign, the brand interacted with mom influencers through a virtual event helm...

Case Study: How Forfurs leveraged social media to create awareness around pet adoption
Case Study

Case Study: How Forfurs leveraged social media to create awareness around pet adoption | #casestudy

With the help of influencers, Forfurs launched its ‘Adopt Don’t Shop’ initiative to provide homes for stray animals. Thi...

Case Study: How Oriflame celebrated 25 years in India with its community
Case Study

Case Study: How Oriflame celebrated 25 years in India with its community | #casestudy

Created by VMLY&R India, the #BeautifulBeginnings campaign by Oriflame India garnered 6.2M reach and 5L engagement o...

Case Study: How Swarovski Valentine's day campaign leveraged macro-influencers to create reach for its premium offering
Case Study

Case Study: How Swarovski Valentine’s day campaign leveraged macro-influencers to create reach for its premium offering | #casestudy

The case study delves into Swarovski’s Valentine’s day campaign, involving an influencer outreach program on Instagram t...

Case Study: How WeddingWire used influencers to create awareness around digital wedding planning tools
Case Study

Case Study: How WeddingWire used influencers to create awareness around digital wedding planning tools | #casestudy

    Karo #ShaadiKiTaiyari with WeddingWire India campaign encouraged couples in India to take charge and spr...

Case study: How Cinthol 's online travel community enabled the brand's content campaign
Case Study

Case study: How Cinthol ‘s online travel community enabled the brand’s content campaign | #casestudy

The case study explores how Cinthol leveraged influencers on social media to give a push to its UGC campaign, Cinthol Al...

Case Study: How McDonald's re-launched Chicken McGrill in a saturated QSR market
Case Study

Case Study: How McDonald’s re-launched Chicken McGrill in a saturated QSR market | #casestudy

Through influencer outreach, McDonald’s India brought back McGrill in a QSR market saturated with chicken offerings. The...

Case Study: How BGauss executed hyper-local targetting through micro-influencers for Diwali campaign
Case Study

Case Study: How BGauss executed hyper-local targetting through micro-influencers for Diwali campaign | #casestudy

For its Diwali campaign, BGauss leveraged micro-influencers through a contest. The case study explains how BGauss drives...

Case Study: How Reliance General Insurance ’s Brobot added a human touch to their digital services
Case Study

Case Study: How Reliance General Insurance ’s Brobot added a human touch to their digital services | #casestudy

With the launch of a brand mascot, Brobot, Reliance General Insurance case study explains how the brand aimed to build a...