When street fashion came into the limelight, it started only around eight 1970s and 1980s when record labels contained celebrities wearing streetwear started to popularize the use of street fashion. So, when street fashion came into the limelight it, came hands in hands with other kinds of fashion clothing such as party wear, nightwear and marriage wear etc. When in streetwear, there is casual clothing, we can easily see that casual clothing comprises of normal shirts normal jacket along with different patterns and can be worn by any age- person or person belonging to any race or any sex.

Casual clothing became immensely popular in the 1990s when record labels, mostly, rap culture or hip-hop culture started to film celebrities for music videos in streetwear.

Popularization of Streetwear

After rap or hip culture usage of casual clothes, other genres of music such as pop, rock, metal and punk, also, started to promote the use of streetwear for male as well as female artists. This led to the entry of streetwear in haute couture. In today’s times, streetwear is priced around millions of dollars by these high-end fashion brands. The most famous streetwear is Mens Streetwear Jeans, popularly known as ‘Denim’. Then, clothing popularized so much that women also started to wear streetwear and when women started to wear casual clothing, the casual clothing was then worn by many women celebrities.

The USA Jean-culture became popular in modern Asian countries like Japan as well. Streetwear comprises casual pants, casual skirts, casual shorts, casual, trousers, casual shirts, casual T-shirts and casual jackets etc. Streetwear usually appears to be the same but the only thing that matters is that the style one chooses to be dressed.

So, depending upon the styles, casual clothing is differentiated into three or four categories. The first category was New York Street fashion the second category was Californian fashion, the third category was hip-hop fashion and the fourth category was Japanese street style. All these styles became highly popular all over the world helping street fashion wear to be priced more than party wear and cocktail wear. As streetwear is comfortable for anyone to wear.

Conclusion

We can see that Mens Streetwear Jeans are the most popular streetwear. Also, rap and hip hop culture in the 1990s in the USA popularized the use of streetwear all over the world and hyped it so much that streetwear entered into the haute couture.