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Why luxury fashion brands are using gaming to drive revenue and marketing opportunities – Econsultancy
Ecommerce Trends

Why luxury fashion brands are using gaming to drive revenue and marketing opportunities – Econsultancy

While industries such as fashion and retail have been negatively impacted by the coronavirus pandemic, the gaming and esports market has positively grown. According to Newzoo’s recent report, the global games m...

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Quick Tips

How to drive digital innovation necessary during the pandemic

30-second summary: COVID-19 has kept consumers in their homes, which has led to significant spikes in internet use and companies scrambling to digitize in order to meet customers where they are. The ability to...

Live Streaming Can Drive Affiliate Revenue
Ecommerce Trends

Live Streaming Can Drive Affiliate Revenue

Live streaming is a popular way to sell products in 2020, thanks, in part, to how the pandemic has impacted retailing. But within this broader trend, at least a few entrepreneurs are finding a new niche promoti...

6 Ways to Drive FOMO on Ecommerce Pages
Ecommerce Trends

6 Ways to Drive FOMO on Ecommerce Pages

The “fear of missing out” is nothing new. Humans have always coveted what others possess. FOMO marketing is about urging shoppers to buy what is popular or in high demand. There are several ways to trigger FOMO...

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Quick Tips

How to Build a Blog and Drive Traffic to Your Site

Almost every business with an online presence should have a blog. A blog is one of the best ways to drive organic traffic to your website for very little expenditure and initial outlay. Utilizing your blog to p...

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Quick Tips

10 Advanced SEO tactics to drive more traffic to your website

30-second summary: SEO has evolved to cover a wide range of efforts that contribute to traffic generation.  The easiest way to improve search visibility is to have an arsenal of tactics at your disposal for cr...

Store Closures, Slow Shipping Could Drive Retail Prices Lower
Ecommerce Trends

Store Closures, Slow Shipping Could Drive Retail Prices Lower

The coronavirus pandemic could lead to much lower retail prices for some categories, as store closures and product returns caused by slow shipping lead to an inventory glut. The problem might be divided into tw...

Better Fathers, Husbands, Leaders Drive ‘Order of Man’ Founder
Ecommerce Trends

Better Fathers, Husbands, Leaders Drive ‘Order of Man’ Founder

In March 2015 Ryan Michler owned a successful financial planning company. His clients were medical professionals. He earned a comfortable living. “I was making great money,” Michler told me. “But I felt like so...

Write for 5th Graders to Drive Conversions
Ecommerce Trends

Write for 5th Graders to Drive Conversions

Ecommerce content is more than sales pitches and technical info. Shoppers who cannot understand your communication will not convert. To grab their attention, write at a fifth-grade reading level. Reading compre...

How Social Media Can Drive E-Commerce Sales in 2020?
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How Social Media Can Drive E-Commerce Sales in 2020?

Let it be known that the secret to your e-commerce channel’s future growth is social commerce. Most purchase pathways have plenty of unnecessary steps/protocols in the conversion process. Every step massively e...

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