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How can marketers meet the skill requirements of the post-Covid era? Insights from GSK, Channel 4, UPS and WW
Ecommerce Trends

How can marketers meet the skill requirements of the post-Covid era? Insights from GSK, Channel 4, UPS and WW

Econsultancy’s Future of Marketing survey, which canvassed close to 1,000 client, vendor and agency-side marke...

by Mr.Pursho
on 08/11/2021
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CMOs at Lego and GSK discuss customer-centricity – Econsultancy
Ecommerce Trends

CMOs at Lego and GSK discuss customer-centricity – Econsultancy

On day two of the Festival of Marketing 2020, Ashley Friedlein, founder of Econsultancy and Guild, chaired a d...

by Mr.Pursho
on 07/10/2020
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A day in the life of... Andrew Barraclough, Head of Design, GSK – Econsultancy
Ecommerce Trends

A day in the life of… Andrew Barraclough, Head of Design, GSK – Econsultancy

Andrew Barraclough is Head of Design at GSK, a role which he has said feeds his “hunger for craft and creativi...

by Mr.Pursho
on 28/06/2020
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