Improving the speed of your ecommerce site should be a priority for 2020. While performance enhancements can b...
SEO: Google’s BERT Update Helps Ecommerce Product Pages
Google’s BERT algorithm, released last week, is the company’s latest effort to understand the intent of search...
Copywriting Tips for Amazon Product Pages
On one of the most competitive ecommerce marketplaces in the world, good old-fashioned copywriting could be a ...
Simple Tweaks to Product Pages Can Drive Sales
For decades grocery stores have used “eye-level” selling tactics. Eye-level marketing is such a big deal that ...
Delete your pages and rank higher in search – Index bloat and technical optimization 2019
If you’re looking for a way to optimize your site for technical SEO and rank better, consider deletin...
Small-budget guide to testing ad copy, landing pages, and more Search Engine Watch
When you have a smaller digital marketing budget, you might think that testing should take a backseat to effic...