Tactics - purshoLOGY

Five great display and video advertising tactics to increases relevance and revenue in a cookie-less world

30-second summary: Display and video advertising already have tactics that can be highly effective in a cooki...

Driving lots of traffic to your ecommerce website? Great. But the work doesn’t stop there. A good ecommerce si...

I want to reach a broader target audience. I want to attract more traffic to my website I want to convert more...

30-second summary: Research reveals that more than two-thirds of the world’s Instagram accounts foll...

Marketers at B2C companies realize that personalization is key to business, but they are having problems imple...

30-second summary: If your search strategy hasn’t evolved to account for algorithm updates, then you’re proba...

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Digital marketing is more important than ever as millions of Americans turn to online business and commerce. W...

30-second summary: SEO has evolved to cover a wide range of efforts that contribute to traffic generation. T...

30-second summary: With Google frequently changing its search engine algorithm in recent times in a bid to re...