Integrating Traditional Marketing With Digital Marketing A 360 Marketing Strategy
If you are here to find out whether the digital dollars are taking over the budget component of traditional advertising, I have a better question to be asked.
There’s no denying the fact that there has been a steady shift of consumer attention towards digital media. But does this mean that traditional spending is completely ruled out of the marketing strategies?
What We Cover:
1. Let Pepsico answer your question.
2. Why integrated marketing strategy?
3. 10 Ways to Integrate Digital Marketing and Traditional Marketing
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