CanIRank is a Search Engine Optimization (SEO) software designed for small businesses, startups and SEO consultants that combines artificial intelligence with data analytics for improving Google search rankings. Its scope of operation includes keyword research, competitor analysis, link building, and SEO consulting. The software offers AI-powered recommendations for SEO strategies, assisting users in understanding why pages rank the way they do while offering insights into changes that could yield impactful results in the shortest possible time. Utilizing over two years of research, CanIRank has a Ranking Probability feature designed to accurately pinpoint keywords where a site is already competitive and provides a Keyword ROI Score that balances ranking difficulty with keyword value. Other features of the software include a SERP Analysis tool that collects hundreds of data points for every keyword, a rank tracking tool that monitors the most valuable keyword rankings, and a SEO competitive analysis software that helps understand why a site ranks where it does. The software also translates data points into specific SEO tasks to help optimize content and link building.