The current pandemic and the subsequent lockdown has forced businesses all over the world to change strategies...
Google Ads Decreases Search Terms Visibility
In early September, Google Ads announced that the search terms report would disclose fewer user queries. The e...
9 Pointers for High-converting Instagram Ads
Instagram ads appear in users’ feeds. They look like a regular post but with a sponsored label and a colored c...
Are Nextdoor Ads the Best New Way to Gain Local Customers?
September 21, 2020 5 min read Disclosure: Our goal is...
Should You Spend Money on Branded Search Ads?
September 16, 2020 6 min read Opinions expressed by Entr...
Using Google Analytics to Optimize Google Ads
The Google Ads reporting suite in Google Analytics is essential for advertisers looking to drive profitable sa...
4 More Google Ads Scripts to Automate Tasks, Save Time
Google Ads scripts automate routine tasks. Last fall, I shared three such scripts that are helpful to me. ...
OTT Ads Are an Opportunity for Established Retailers
Commercials on streaming services like Hulu, CBS All Access, and NBC Universal are so popular, targeted, and m...
Banned by Google Ads, SpyGuy.com Ponders Alternative Channels
Ecommerce entrepreneurs understand the need for multiple revenue channels. Relying exclusively on, say, Faceb...
Learn Facebook Ads, SEO, Google Analytics, and More in this $40 Digital Marketing Bootcamp
Plus, YouTube, Reddit, Mailchimp, and Amazon, too. August 9, 2020 ...