Case Study: How Wakefit.co recorded a 64% increase in revenue during its awareness campaign | #casestudy
With its ‘Meet Kumbhkaran’ awareness campaign, Wakefit.co established Kumbhkaran as their brand mascot. The brand weaved in its social media efforts with mailers & ecommerce push to complete the purchase cycle. This case study explores how Wakefit.co awareness campaign brought its Chief Sleep Officer, Kumbhkaran to life through a series of activations while engaging with […]