PIPO foods combined humorous content with elements of moment marketing during IPL, in a bid to establish the p...
Case Study: How Moj-PlayerzPot campaign drove 300k+ UGC during IPL | #casestudy
With an aim to establish its presence during the IPL and drive engagement, PlayerzPot launched the #PlayerzP...
Case Study: How JSW Paints engagement campaign leveraged IPL last year to garner visibility across digital platforms | #casestudy
This case study explores how JSW Paints engaged with the fans and attempted to bring everyone together through...
Case Study: How the Cornitos IPL strategy drove traffic to their e-commerce store | #casestudy
For IPL 2020, the Cornitos marketing strategy involved driving fans to try their newly launched e-commerce sto...
Case Study: How Pringles leveraged AR filter-cricket combo for IPL 2020 campaign | #casestudy
#WaveItWithPringles AR filter campaign was brought to life to help Pringles connect with cricket fans during I...
Case Study: How JSW Steel leveraged IPL 2020 for wider reach across demographics | #casestudy
This case study explores how JSW Steel adopted various engagement tactics, catering to a varied audience for i...
Case Study: How Weikfield established their custard as THE companion for IPL through celebrity influencers | #casestudy
The case study delves into the Weikfield IPL 2020 campaign that involves Cricketers such as Irrfan Pathan, Che...