Highlights: According to Salesforce research, 89% of consumers are more likely to make another purchas...
“Traditional consumer insights techniques are utterly outdated,” says Zappi CEO
Steve Phillips is the founder and CEO of consumer insights platform Zappi. I recently caught up with with Stev...
How to use Google Calendar Time Insights
Not to brag, but I’m pretty mediocre at driveway basketball. But because I don’t have a scorekeepe...
Email Is Still King (and 4 Other Big Insights Into Effective Tech Marketing)
Opinions expressed by Entrepreneur contributors are their own. Before becoming an entrepreneur, I had...
How can marketers meet the skill requirements of the post-Covid era? Insights from GSK, Channel 4, UPS and WW
Econsultancy’s Future of Marketing survey, which canvassed close to 1,000 client, vendor and agency-side marke...
7 takeaways from Health Care Insights Survey for providers | #customersupport #supporticket
Highlights: The CVS Health Care Insights Survey revealed patients’ knowledge gap regarding healthcare c...
Why Alignment Between CX, Marketing and Insights Is Critical to Creating Ongoing Customer Relationships
As a brand, you’re only as good as your last customer interaction. May ...
how conversational insights take the guesswork out of marketing
30-second summary: Keywords represent the tip of the iceberg when it comes to understanding consumer...
6 Ways to Get People On Board When Seeking Customer Insights
Asking the right survey questions is only half the battle. March 16, 202...
Data-backed insights on featured snippet optimization
30-second summary: Around one-fifth of all keywords trigger a featured snippet 99% of all featured snippets t...