Online business consultancy

A New Business Model With Help From CRM | Vendors
Ecommerce Trends

A New Business Model With Help From CRM | Vendors

I have been writing about Salesforce for 20 years. That’s incredible for me because aside from marriage, there’s nothing in my life I’ve done so consistently for so long. Perhaps like a marria...

The Full Cost of a Direct-to-consumer Product
Ecommerce Trends

The Full Cost of a Direct-to-consumer Product

Deciding if your direct-to-consumer product would be profitable is more than subtracting the product’s unit cost from the planned selling price. It requires estimating the full cost of bringing the product to m...

With pharma sales rep contact on the decline, physicians turn to the internet – Econsultancy
Ecommerce Trends

With pharma sales rep contact on the decline, physicians turn to the internet – Econsultancy

According to Decision Resources Group (DRG)’s 2019 ePharma Physician Report, physicians are seeing fewer pharma sales reps than ever before and increasingly relying on their own use of the internet to answer qu...

Streaming Is the New Cable | Entertainment
Ecommerce Trends

Streaming Is the New Cable | Entertainment

NBCUniversal last week named Matt Strauss, a longtime executive at Comcast Corporation — the parent company of NBCUniversal since 2011 — to oversee its new Peacock streaming service set to launch in...

Top 15 Brand Channels on YouTube
Ecommerce Trends

Top 15 Brand Channels on YouTube

Interested in using video to promote your business or product? Try looking at what’s working for other companies. Brand channels on YouTube are good resources to find compelling videos, including product demos,...

When it comes to new tech, just how agile are you? – Econsultancy
Ecommerce Trends

When it comes to new tech, just how agile are you? – Econsultancy

Great tech doesn’t have to be complicated. The easier and more accessible it is, the more people will use it, love it and benefit from it – and the more successful its creators will be. Simple, right? Unsurpri...

5 Important Lessons Brands Can Learn From Apple | Marketing
Ecommerce Trends

5 Important Lessons Brands Can Learn From Apple | Marketing

I’ll admit it, it was love at first sight when I purchased my first MacBook. It was my iPhone that prompted my decision to give up years of PC efficiencies and dive head first into learning a new operatin...

Google Analytics: Introduction to Cross-device Reporting
Ecommerce Trends

Google Analytics: Introduction to Cross-device Reporting

There has been a seismic shift in website traffic in the past several years, from desktop to mobile. Thus gaining insights into mobile shopping behavior is essential for ecommerce merchants. Google Analytics ha...

How YouTube dominates search and how you can optimize your videos to take advantage – Econsultancy
Ecommerce Trends

How YouTube dominates search and how you can optimize your videos to take advantage – Econsultancy

For example, last year, YouTube, according to Searchmetrics data, was the second most visible website in Google’s search results globally, based on its performance in organic search in ten countries, including ...

Security First: The Double-Edged Sword of Collaboration | Enterprise Security
Ecommerce Trends

Security First: The Double-Edged Sword of Collaboration | Enterprise Security

Online tech support scams have been on the rise for the past decade, as hackers found new ways to trick consumers into providing remote access to their computers in order to steal information. This tried-and-tr...

X
Glad to have you at purshoLOGY
Welcome to purshoLOGY Bot
wpChatIcon