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Ecommerce expert in india

Redmill Solutions CEO on the challenges of media data management
Ecommerce Trends

Redmill Solutions CEO on the challenges of media data management

Jay Stevens is CEO of media planning and data management company Redmill Solutions. We asked Jay about his career so far...

Cloud Computing
Ecommerce Trends

5 Types of Shoppers and What They Want for the Holidays

Retailers: How many shoppers do you need to worry about this holiday season? The answer, it turns out, is five. Well, so...

Accenture Song MD on helping brands become ‘life-centric’
Ecommerce Trends

Accenture Song MD on helping brands become ‘life-centric’

Pritesh Gadhia is Managing Director, UK and Ireland, at Accenture Song (formerly Accenture Interactive). We asked him ab...

Cloud Computing
Ecommerce Trends

Digital Marketers Take Fragmented Tactics to New Targets

The role of digital marketing continues to gain traction in the wake of the retail rebirth following the pandemic. As a ...

out-of-home ad for hydrow on a clear channel board
Ecommerce Trends

How digital out-of-home powers effective omnichannel campaigns

Short-term sales activations can be a crutch – great at boosting revenue but a quick fix that only papers over the crack...

Cloud Computing
Ecommerce Trends

Performance Ad Network Connects Influencers, Brands, Audiences

In marketing, the term “influencer” refers to a generalized category of people who use their vast social media reach to ...

online groceries
Ecommerce Trends

What are FMCG brands doing to make sure online shoppers convert?

Since the onset of the Covid-19 pandemic, ecommerce demand and activity have been elevated – something that comes as no ...

Retail Needs Tech Integration To Satisfy Consumer Expectations
Ecommerce Trends

Retail Needs Tech Integration To Satisfy Consumer Expectations

The retail industry requires small and midsize companies to respond swiftly and nimbly to constantly changing circumstan...

smartphone with shelves popping out
Ecommerce Trends

The increasing importance of the digital shelf for FMCG brands

The hyper-acceleration of ecommerce seen during the height of the Covid-19 pandemic has in large part been reversed in g...

Rewards Programs Do Matter to Consumers
Ecommerce Trends

Rewards Programs Do Matter to Consumers

Spiraling inflation is increasing consumer demand for incentives wherever they shop. So, retailers take note: if you wan...