30-second summary: There are SEO tactics you can apply even without significant expertise. These tactics even...
A Day in the Life of an SEO
Search engine optimizers are like black sheep in a family. Our work is often misunderstood. Colleagues wonder ...
Five SEO tips to dominate local search this holiday season
30-second summary: 60% of consumers have been shopping online more often since COVID-19. Making your local SE...
SEO: Excellent Content Moves Shoppers through the Funnel
Informational content such as buyers’ guides and how-to instructions enables you to lure shoppers to your site...
How visual content can give a boost to your SEO and how to take advantage
30-second summary: Visual content offers a ton of value for your website. It can boost critical statistics su...
SEO: Google’s Product Knowledge Panels Drive Impressions (but Not for Amazon)
Every merchant wants to beat Amazon in Google’s organic search listings. The easiest way? Upload data for plac...
SEO: What Google’s New Passage Indexing Means for Ecommerce
In its never-ending quest to improve search results, Google is extending natural language processing to “passa...
Customer experience optimization (CXO) for online stores: Three proven SEO tactics
30-second summary: Once you have the right product and pricing, succeeding with your online store essentially...
Does changing your business phone number affect SEO?
30-second summary: Although a business phone number isn’t as tough on your SEO as a complete rebrand, changin...
Learn How to Grow Your Site Traffic With SEO for Just $15
Invest time in unpaid marketing strategies to boost your business. October ...