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Growing A Business Online – How Social Media Could Help

Social media is a must for businesses in 2020. No matter how traditional your business is, it’s impossible to ignore the nearly 3.5 billion social media users active globally – of which 39 million are in the UK...

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Are You Ready to Start With Paid Media? Here’s What You Need to Know.

July 1, 2020 7 min read Opinions expressed by Entrepreneur contributors are their own. This article was written by Alex Sixt, an Entrepreneur NEXT power...

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Four strategies to maintain your social media activity during a crisis

30-second summary: It’s important to stay engaged with our audience during the crisis, and there’s a lot we can do to accomplish that.   Low budgets, limited workforce, and lesser bandwidth for content product...

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How to plan your social media strategy for any business

30-second summary: The best social media strategy should not focus on lead generation but on building brand loyalty. How can you utilize social media platforms to make your brand talk of the town? A good socia...

30 brands with excellent social media strategies – Econsultancy
Ecommerce Trends

30 brands with excellent social media strategies – Econsultancy

From brand storytelling to new commerce opportunities, social platforms offer brands an unmissable opportunity to reach and engage consumers today (social media users passed the 3.5 billion mark in July 2019, a...

A day in the life of... Sebastian Gray, Co-Founder and SVP at Dugout, a football media company – Econsultancy
Ecommerce Trends

A day in the life of… Sebastian Gray, Co-Founder and SVP at Dugout, a football media company – Econsultancy

Sebastian Gray is Co-Founder and Senior Vice President, Dugout, a media company which works with football clubs, leagues and federations to help repackage, distribute and monetize their video content. We caught...

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How to Get Ongoing Media Exposure Using Seasonal Stories

Pitching seasonal stories is a great way of getting regular media exposure. Grow Your Business, Not Your Inbox Stay informed and join our daily newsletter now! June 14, 2020 ...

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How to create social media content that builds your brand

30-second summary: Now is the time to connect your audience to show who your brand is and why you’re valuable to them, through the power of social media content. Gone are the days of posting “just to post”. Ha...

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10 Keys To Being A Thought Leader Across Social Media

Successful entrepreneurs often start with a “random” idea, but they quickly focus their efforts and follow a “system” to organize their startup and maximize the clout of their activities. Too many entrepreneur ...

working from home
Ecommerce Trends

As coronavirus crisis hits media, brands should reconsider the PESO model – Econsultancy

I know that writing about the PESO model can seem a little retro. As useful as PESO is for marketing comms and PR professionals, it was coined in 2014 and you don’t see it mentioned as frequently any more, as m...

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