Where it took the world a while to get used to everything being online, it hasn’t taken long for everyone to move on to the next step. This of course is the movement from desktop to mobile phone. We don’t want to use our laptop to order clothes any longer, we also want to be able to do this from our phone. For companies this means one thing: an application is more important than it’s ever been. In this blog, we’ll introduce you to card sorting: a smart way to design your application.
What is card sorting?
Card sorting is a method of usability testing. This means you use testing in the creating phase of your application. Card sorting is a very specific method, in which you ask your customers to cluster different pages of your application. The information you gather from this is very useful, as it helps you create an application that’s very easy to understand. A problem a lot of designers have is that they use their own logic for everyone, even though they often have very different thinking patterns than the rest of us. When you use card sorting, you don’t have to rely on your own logic, as you use the logic of others to jump to conclusions.
How do you use card sorting?
There are three easy steps you can take if you want to use card sorting:
- Create an oversight of all the different pages in your application and split them all up.
- Show the unconnected pages to multiple customers and have them cluster them. This means: connect the pages that you think belong together.
- Analyze the finalized clusters and use the information gathered from this. Your new application has now been designed.
Is card sorting safe?
If this is the first time you’re creating an application, we understand that you might be scared about one of the customers running with the idea of your application. Although it’s very unlikely, it can happen, unless you’ve invested in brand protection. We recommend taking a look at the website of Onsist: these experts know exactly what it takes to successfully prevent you against identity theft. You now can use card sorting safely, so get started immediately!
