Google need not comply with the right to be forgotten outside of the European Union, according to a European C...
Here’s Why Your Content Marketing Is Failing
Content marketing works over the long term. It requires commitment and consistency. Failure to define success ...
A day in the life of… Charli Rogers, Vice President of International Client Services at Yext – Econsultancy
Charli Rogers is Vice President of International Client Services at brand management platform Yext. Econsulta...
OpenWorld Takeaway | Vendors | E-Commerce Times
I was speaking to an Oracle executive about some of the company’s announcements at last week’s Ope...
How to Choose KPIs for Your Ecommerce Business
The purpose of key performance indicators is to assess performance quickly. For ecommerce, there are common, s...
5 examples of quirky KFC marketing campaigns in Asia – Econsultancy
Most marketers are familiar with KFC’s hilarious and well-publicized campaigns in the UK and the US, but does ...
PriceWaiter CEO Stephen Culp: ‘Negotiation Has Been Around Forever Because It Works’ | Exclusives
Fledgling e-commerce company PriceWaiter aims to save customers money, time and energy by negotiating better-t...
6 Live Chat Practices to Drive Sales, Leads, Efficiency
Live chat software is affordable for most ecommerce merchants. Optimizing it for your company can drive sales ...
A day in the life of… Wajid Ali, Head of Paid Search at ForwardPMX – Econsultancy
Wajid Ali is Head of Paid Search at global brand performance agency ForwardPMX. He spoke to Econsultancy abou...
5 Tips for Making the Secret Sauce of a Sales Rockstar | Sales
Too often, sales teams and successful reps are shrouded in an air of mystery. Many can’t tell you exactl...