After the failure of promising startups such as Peach, Ello and Mastadon, many wondered if we would ever see t...
3 Ways Consumers Use Mobile Commerce
Eighty-five percent of mobile internet users are (i) waiting for something, (ii) on a work break, or (iii) rel...
What do the experts predict? – Econsultancy
Here we are, joining the bandwagon of 2020 marketing predictions. Except I’d like to think that at Econsultan...
5 Clever Email Marketing Tactics for Holiday Conversions
I’ve received many holiday email-marketing messages since the busy Black Friday to Cyber Monday weekend. In th...
Costs for ads targeting Safari users have fallen by 60% because of ITP, but are advertisers missing the plot? – Econsultancy
In the two years since Apple introduced Intelligent Tracking Prevention (ITP) for its Safari web browser, pric...
13 New Social Networks for 2020
Social networks can help merchants reach prospects, establish professional contacts, and research markets. The...
Why beauty brands are succeeding with experiential marketing – Econsultancy
Today’s beauty industry is decidedly different from 10 years ago. Instead of traditional advertising, beauty ...
How to Take CPG Sales to the Next Level | Sales
Consumer packaged goods, or CPG, are the everyday items consumers use, such as food, beverages, clothes and ho...
Ecommerce Product Releases: December 15, 2019
Here is a list of product releases and updates for mid-December from companies that offer services to online m...
How did ecommerce websites fare in 2019? – Econsultancy
Black Friday came and went before you could say ‘peak capitalism’. There’s no doubt that there is plenty of m...