Sakina Najimi is VP Marketing at engineering company Sandvik. As part of our regular Day in the Life feature,...
How are sports brands responding on social media? – Econsultancy
Many sectors have been heavily impacted by the global coronavirus pandemic and the sports industry has arguabl...
A day in the life of… Matt Connelly, CEO and Founder at ihateironing – Econsultancy
Matt Connelly is the CEO and founder of ihateironing, a dry cleaning and laundry delivery service. He spoke t...
coronavirus impact on marketing, ecommerce & advertising – Econsultancy
This week we’ve got a roundup of stats focused on the global impact of the coronavirus pandemic. We’ll be cov...
do’s and don’ts – Econsultancy
Consumers are receiving email on a level unseen since GDPR as brands and businesses race to reassure them over...
A day in the life of… Amy Barzdukas, Executive Vice President and CMO at Poly – Econsultancy
Everybody reading this has probably used a conference phone, but what’s it like to market them? Luckily for yo...
How brands are encouraging social distancing – Econsultancy
It’s a tricky time to be a brand on social media, with most figuring out how to acknowledge the current pandem...
A day in the life of… Mykim Chikli, CEO, Performics UK – Econsultancy
Mykim Chikli is CEO at Performics UK. She admirably begins her average day with yoga at 5.30am! But what else ...
major brands are delaying investment in digital transformation when they need to bring it forward – Econsultancy
The recent coronavirus outbreak has caused something of a catch-22 for businesses when it comes to digital tra...
Fact-checking five rumours about the way search is changing – Econsultancy
The search community is constantly awash with rumours about how search is changing. It’s sometimes difficult t...