Case Study

Case Study: Zomato’s IPO | Business model | Swiggy competitor | Management Consultant Analysis

Case Study: Zomato’s IPO | Business model | Swiggy competitor | Management Consultant Analysis

#CaseStudy #ZomatoIPO #Businesscasestudy

Zomato recently made an announcement of launching its IPO and people went crazy. But should you invest in it? Watch this video to know better.

When Zomato started functioning in India, it brought in a radical change in the food delivery system of India. Customers got more convenience while restaurants gained a place on visible radar. The business model seemed too good. But does it still make sense?

Before going on and putting your hard-earned money in Zomato’s IPO, have an understanding of:

0:00 Start
01:20 Business Model of Zomato
06:20 Zomato’s Unit Economy
11:25 Is Zomato’s unit economy sustainable?
14:48 Investors’ perspective
15:20 Should you invest in Zomato’s IPO?

Zomato is one of the reputed unicorn in India and therefore, it is all the more important to have a clear understand of how the company functions and what can be the possible scenarios in the future!

Hope this video provides some clarity.

If you liked this case study, and if you want me to do more such industry analyses, please comment below. I would definitely try to cover those:)

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Attributions:
Stock videos from Pixabay and Pexels
Logos: Wikipedia Commons
Zomato advertisements and brochures

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